Old Ford Letter Tributes - Handcrafted with Heart

At Florist Old Ford, we know that every flower speaks from the heart, especially when it comes to letter tributes. Our team of experienced local florists takes pride in creating elegant, personalised floral tributes for our community in Old Ford and neighbouring areas like Bow and Hackney Wick. Whether you're commemorating a loved one or celebrating a special occasion, we craft arrangements that truly reflect your sentiments.

Located just steps from landmarks such as Victoria Park and Parnell Road, our flower shop is a trusted part of the local scene. Our letter tributes are made using only the freshest seasonal flowers, hand-picked daily from markets. We understand these moments require utmost care and precision—something our Old Ford florists have built a reputation for over the years.

  • Seamless same-day delivery available across Old Ford, Bow, and Hackney Wick—just order online by 3 PM.
  • Personal consultations to ensure each floral tribute is right for your needs.
  • Close to Roman Road and St. Stephen's Road for swift local service.

Let Florist Old Ford help you express what words sometimes cannot. Order online or visit our shop to discuss your letter bouquet—crafted with skill, care, and local understanding.

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Our Customer Support Team works closely with the Funeral Directors to ensure timely and precise delivery.

LETTER TRIBUTES
This photographic view presents a heartfelt floral letter tribute reading 'DAD', each letter built from a dense pad of small white chrysanthemums that together create a smooth, gentle surface reminiscent of a soft white blanket. The studio's bright, diffuse lighting reveals every curled petal and the subtle dimples between blooms, emphasising the arrangement's careful, handcrafted texture. The overall tone is one of quiet comfort and composed elegance.

A ribbed, emerald-green trim crisply outlines each letter, providing a formal edge that sets the white blossoms apart. At three key points - the upper curve of the first 'D', the lower left stem of the central 'A', and the upper curve of the right 'D' - the designer has placed identical clusters of deep red roses paired with small white freesia and generous green foliage. These rich crimson accents lend warmth and emotional depth against the pristine chrysanthemum canvas, while the freesia adds delicate fragrance and lightness to the composition. A subtle sweep of leafy green on the 'A' introduces a gentle movement that guides the eye through the word.

Supporting the letters are slim, dark structural bars behind the blooms, quietly securing the pieces in place without distracting from the floral work. The bouquet reads as a classical sympathy piece: composed, tactile, and profoundly personal. Imagined for a memorial in Victoria Park or a service near Roman Road, this arrangement honors paternal love with polished restraint and heartfelt symbolism.
ENDLESS LOVE DAD TRIBUTE
£155.00
Set against a smooth, mid-tone grey backdrop, this image captures a tender three-letter funeral tribute spelling "MOM," thoughtfully crafted for a loved one's farewell in Old Ford. The composition is framed by a clean white rectangle, which neatly encloses the central arrangement and gives it the look of a carefully curated display on a florist's stand. Inside the frame, three large floral letters stand in a row, each one completely covered in compact white chrysanthemum blooms. The petals overlap tightly, creating a plush, cushion-like texture that suggests softness, purity, and quiet respect. On the first "M," a cluster of rich fuchsia pink garden roses, surrounded by smaller soft pink rosebuds and fine fronds of fern, is positioned at the upper left, adding a joyful yet dignified splash of colour. The central "O" remains largely white, with a single pink rose placed at its lower edge, like a discreet signature of affection. The second "M" echoes the first, carrying an identical spray of pink roses and fern at its upper right, giving the tribute a harmonious, symmetrical look that would sit beautifully beside a coffin or in a chapel near Old Ford, Bow, or along the canals. Superimposed over the floral letters is bold white text: "3" at the top, then "LETTER" in straight, modern capitals, and the word "Tribute" flowing beneath in a script style, clearly describing the style of arrangement. Beyond the white frame, the cropped edges of additional chrysanthemum letters, also dressed with pink roses and foliage, suggest the wider range of personalised name and initial tributes available for funerals and remembrance services across the local area.
3 LETTER TRIBUTE
£155.00
The image shows a dignified funeral flower tribute arranged to spell "DAD" in bold, three-dimensional letters, designed to stand upright at a service or graveside. Each letter is entirely filled with tightly clustered white chrysanthemums, or similar small white button blooms, forming a plush, velvety field of petals that looks almost like freshly fallen snow. The flowers are immaculate and uniform, suggesting great care by an experienced florist used to creating tributes for families around Old Ford's churches and cemeteries. A rich emerald green satin ribbon encircles each letter, its ruffled edge catching highlights and shadows, neatly framing the white flowers and giving the word crisp definition. Behind the letters, thin horizontal bars of a dark support frame can be glimpsed, confirming the structured base that keeps the tribute upright.   

Gentle floral embellishments soften the formality of the block letters. On the upper left of the first "D", a small cluster of white freesia and fresh greenery adds movement and a light, sweet scent. The central "A" becomes the emotional focal point, where two arcing green stems sweep diagonally from the first "D" to the base of the "A", drawing attention to an asymmetric spray. Here, two deep purple calla lilies, with their graceful, trumpet-shaped blooms, rest amid more white freesia and vivid foliage, a striking yet tasteful contrast that symbolises admiration and respect. The final "D" is finished with a modest grouping of white freesia and leaves on its upper right curve, mirroring the first letter. Set against a bright white backdrop, this floral arrangement radiates quiet love, making it a poignant choice for a father's farewell in the Old Ford area.
PEACEFUL DAD TRIBUTE
£160.00
This image presents a refined visual focus on a customised four-letter funeral tribute, designed to help families in Old Ford picture a loved one's name or special word expressed in flowers. The background is a smooth, pale grey, chosen to keep all attention on a central square panel of dark, semi-transparent grey framed in white. On this softly veiled square, white lettering is arranged vertically: a large number "4" at the top, the word "LETTER" beneath in a neat sans-serif type, and finally "Tribute" in a graceful, handwritten-style script that seems to sweep gently across the image. Behind this translucent panel, four floral letters stretch beyond the left and right edges, so you glimpse both their scale and their detail. Each character is fully covered in tightly clustered white chrysanthemums, giving a cushion-like effect that speaks of tenderness and serenity. Along the sides, a subtle outline of pale pink ribbon provides a delicate border, just visible between the blossoms, adding warmth and softness without distracting from the main design. Nestled among the white petals, rich red roses pop with intensity, their lush heads framed by glossy green foliage that adds structure and natural movement. Together, the red, green, and white tones create a timeless palette often seen in traditional sympathy tributes. The image quietly evokes the care of a skilled local florist, the kind of careful work that might travel from a studio near Roman Road or around Victoria Park out to a church, chapel, or crematorium, offering families a personalised floral message that feels both intimate and respectful.
4 LETTER TRIBUTE
£200.00
This image presents a dignified five-letter floral memorial tribute, the sort of personalised arrangement often chosen by families in Old Ford to honour a loved one with their name or a cherished word. Set against a smooth, light grey background, the letters rest in a straight line, each one crafted from a dense carpet of fresh white chrysanthemums or carnations, so closely arranged that the surface looks velvety and soft to the touch. A deep purple satin ribbon traces cleanly around the outline of every letter, giving strong definition and adding a rich, respectful tone that balances the snowy whiteness of the flowers. Carefully placed clusters of delicate pale pink and mauve roses, supported by airy green fern fronds and small sprigs of foliage, break up the white background and draw the eye to key points in the design, suggesting moments of tenderness amidst grief. The letters themselves appear to spell "J," "O," "H," and "N," with an "A" at the far right, though part of the word is hidden behind a central square overlay. This overlay, a slightly darker shade of grey framed by a white border, carries the words "5 LETTER Tribute" in clean white type, combining a straightforward sans-serif font with an elegant script to emphasise the bespoke nature of the design. The lighting is even and gentle, highlighting the texture of every petal and fold of ribbon without harsh shadows, conveying a feeling of calm remembrance suited to a funeral at a local chapel, crematorium, or church near Roman Road or the River Lea.
5 LETTER TRIBUTE
£240.00
A carefully composed memorial lettering piece reading "DAD", presented on a pure white field so every texture and color reads cleanly. The three dimensional letters are formed from a dense mass of immaculate white chrysanthemums (or similar fluffy white flowers), each bloom placed closely enough to create a continuous, cushion-like surface that invites quiet reflection. A vibrant, pleated emerald green ribbon frames each letter's edges-outer and inner-its rich tone offering a dignified contrast against the white and echoing the steady greens seen along Old Ford's canal towpaths near Hertford Union. A discreet, dark green-grey support bar runs horizontally behind the letters, giving the arrangement a grounded silhouette suitable for standing at a service. Carefully positioned accent clusters punctuate the design: the first "D" is graced with a tasteful spray of deep magenta roses and small white freesia tucked into the upper left curve; the "A" holds its cluster in the lower central V; the final "D" mirrors the opposite side with a similar grouping on its upper right. The roses show stages from tight bud to half-open bloom, their velvet texture and the freesia's delicate scent imagined in the scene, complemented by glossy dark foliage for contrast and depth. Soft studio light sculpts the chrysanthemum heads and ribbon folds, producing calm shadows that enhance the arrangement's solemn carriage. Crafted by Florist Old Ford for families in Old Ford, Bow and the Victoria Park neighbourhoods, this bespoke tribute expresses love, respect and quiet remembrance for a father figure.
GRACIOUS DAD TRIBUTE
£155.00
This Auntie tribute unfolds with a warm, reflective tenderness. Six freestanding letters stand tall, each formed from a dense quilt of white chrysanthemums whose petals are soft and velvety, creating a solid, comforting presence. A slender purple border traces the outer edge of every letter, offering a dignified accent that frames the snowy blooms without overpowering them. The backdrop is a gentle gray, so the white petals gleam with a quiet glow, almost like morning light on a calm sea. In the center, a white square overlay bears the words six LETTER Tribute in a straightforward sans-serif font, its layout clean and reassuring, followed by the word Tribute in a flowing script that conveys personal warmth. The whole piece feels ceremonial yet intimate, ideal for a funeral service, wake, or memorial gathering where memory is honored with grace. The scent of clean, fresh blooms mingles with the soft stillness of the moment, and you can sense the care that went into every bloom and every edge. In our East London workshop serving Old Ford, Bow, Bethnal Green, and Mile End, this design speaks to families seeking a respectful, personal tribute for Auntie, crafted with precision and compassion. Available for reliable delivery across the area, with options for same-day service to loved ones, funeral directors, or community venues in the neighbourhood, ensuring the moment of remembrance arrives just as intended.
6 LETTER TRIBUTE
£290.00
A carefully crafted memorial spelling out DAD in large, rounded block letters, each letter formed from a dense blanket of immaculate white spray chrysanthemums that create a gentle, even surface against a bright white background. The edges are neatly framed with a deep, ruffled green satin ribbon which sets off the white blooms with a sober, elegant contrast, while discreet dark green metal bars behind the letters trace a structural line and hold the three pieces together as one harmonious tribute. The left-hand D is embellished on its upper left curve with a radiant cluster of yellow roses-approximately three to four open blooms-accented by tiny white filler flowers and tender green foliage; two long, slender green stems extend diagonally from this cluster and sweep toward the centre, adding a sense of line and connection across the display. On the lower left diagonal of the central A, two striking deep purple calla lilies rise with sculptural poise amid small white accents and glossy foliage, their rich colour lending a quiet dignity. The right D mirrors the first with the same cheerful yellow rose cluster on its upper right curve, balancing the composition and the sentiment. The overall impression combines the softness of chrysanthemum petals, the structured ribbon edge, and the sculpted shapes of calla lilies to create a tribute that reads as both personal and composed. This arrangement, fragrant in a clean, subtle way, is suited to funeral services and memorials across Old Ford and nearby parishes, offering a visual and tactile expression of respect and remembrance.
FOREVER CHERISHED DAD TRIBUTE
£165.00
In this image, the word "DAD" is shaped entirely from fresh funeral flowers, arranged with the care and precision of an experienced local florist. Three bold letters sit side by side against a stark white backdrop, allowing the gentle play of colour and texture to take centre stage. Each "D" and the central "A" are outlined with sweeping trails of rich green fern foliage, the fronds curling slightly at the tips to soften the strong lines of the lettering. Inside this leafy frame, the letters are densely filled with white blooms-large gerbera daisies and layered chrysanthemums-that create a cushiony, serene surface symbolising peace and remembrance. Scattered thoughtfully among the whites are sunny yellow gerberas, dainty yellow spray roses, and miniature button chrysanthemums, their cheerful tones bringing a quiet optimism to the design. Accents of purple lisianthus and deep pink or magenta spray roses are interspersed throughout, their velvety petals adding depth and a tender sense of love and gratitude. Small lavender flowers and bright green button chrysanthemums tuck into the gaps, ensuring each letter feels lush and complete from every viewing angle. Delicate dark green bars run discreetly behind the arrangements, connecting the letters into one continuous tribute for display on an easel or along the front of a hearse. The composition suggests a bespoke memorial piece that a family in Old Ford might choose to celebrate a father's life, perhaps for a service after a final walk past familiar streets and local parks, conveying respect, affection, and enduring memory through the language of flowers.
LOVING DAD TRIBUTE
£190.00
Set against a smooth, mid-grey background, this memorial flowers photograph is dominated by a charcoal square outlined with a slim white border, giving the impression of a framed announcement in a serene Old Ford funeral parlour. Inside the square, crisp white text reads "7 LETTER Tribute": the numeral 7 standing tall at the top, the word LETTER printed neatly in smaller block capitals, and the word Tribute flowing below in an elegant script, mirroring the graceful curves of intertwined stems. Just beyond the edges of this central panel, you glimpse a seven-letter floral arrangement spelling out "GRANDMA", as if the tribute extends beyond the frame, much like a loved one's memory stretching beyond the day of the service. Each letter is sculpted from tightly arranged white chrysanthemums or similar compact blooms, their layered petals forming a plush, cushion-like surface that feels gentle and soothing to imagine. Threaded through the letters are clusters of rich purple flowers and fresh green foliage, creating a subtle contrast reminiscent of the seasonal colour you might notice in gardens around Old Ford and along Victoria Park's borders. The purple accents sit low against the white floral base, drawing the eye along the curves and angles of each character. Together, these details suggest a bespoke, seven-letter funeral tribute lovingly put together by a skilled local florist, adaptable to any cherished name or word, and ready to be delivered to Old Ford churches, crematoria, or family homes as a dignified, heartfelt expression of loss, gratitude, and enduring affection for a grandmother who meant so much.
7 LETTER TRIBUTE
£330.00
A profoundly tender standing tribute by a local Old Ford florist, the piece spells the word "MUM" in bold, joined capital letters and rests on a clean white background that highlights each detail. The body of every letter is created from tightly clustered white chrysanthemums, their densely layered petals forming a plush, uniform face that suggests serenity and reverence. Each letter's perimeter is trimmed with a soft, ruffled light-pink fabric ribbon that adds a maternal warmth and gentle contrast to the cool white blooms. Visible between the letters is a dark green support frame - a discreet structural armature that keeps the tribute upright for display at a chapel, graveside or civic funeral in and around Old Ford, Bow or Mile End. Three bright accent bouquets punctuate the tribute: deep fuchsia-pink roses arranged with glossy fern fronds and small clusters of coral-hued hypericum berries, placed on the upper left of the first "M", at the base of the "U", and on the upper right of the second "M". The textures vary from the mushy softness of the chrysanthemums to the velvety rose petals and the taut, reflective berries, creating tactile interest and visual focus. There is a subtle, floral scent that evokes quiet memory rather than perfume. As Florist Old Ford we craft this arrangement thoughtfully for memorial services, wakes or a graveside goodbye; it reads clearly from a distance and offers a dignified, personal way for families to honour a beloved mother.
FOREVER ADORED MUM TRIBUTE
£155.00
A graceful "OUR MUM" floral letter tribute is presented in a clear, high-contrast view, the arrangement stretching horizontally across a bright white background so that every flower and line of the design can be easily imagined. Each of the large capital letters is shaped from countless compact white chrysanthemums or similar spray blooms, their tiny petals overlapping to form a plush, velvety surface that looks almost like soft snow. Around the outer edge of every letter runs a generous border of deep red blossoms, likely spray carnations, creating a vivid outline that crisply defines the O, U, R and double M against the neutral setting. This red edging gives the tribute a classic funeral style often requested by families in Old Ford, blending tradition with a sense of quiet strength. Behind the letters, discreet dark green metal or wooden bars join them into one solid piece, hinting at a sturdy frame suitable for resting on an easel or coffin during a service. To break the white expanse and add emotion, three clusters of deep red roses are tucked into the arrangement, each one accompanied by lush, dark green foliage and delicate ferns. One spray sits between the O and U, another between the U and the first M, and the last rests near the far end of the final M, guiding the eye gently across the tribute. These roses, rich in colour and texture, echo sentiments of deep respect and unfailing love, as if chosen by a family remembering a mother who once walked the tree-lined streets and canals around Old Ford. The whole composition feels calm, dignified, and personal, a fitting farewell piece for a much-loved mum.
OUR MUM TRIBUTE
£290.00
This compassionate funeral tribute forms the single word MUM in substantial, three-dimensional letters, each meticulously covered with hundreds of small white chrysanthemums to create a soft, cloud-like texture. The pure white colour dominates, symbolising peace and remembrance, while three artful sprays of pastel flowers provide gentle punctuation: clusters of soft lavender roses and delicate pink buds sit on the upper left arm of the first M, nestle into the curve of the U, and rest on the upper right arm of the final M. Their satin petals and the faint green-sweet perfume of newly cut roses contrast tenderly with the powdery chrysanthemum heads. Interspersed foliage - fine fern fronds and lighter green leaves - introduces botanical rhythm and a natural frame, guiding the eye along the letters' contours and giving the piece a quietly organic flow. Beneath the blooms, a darker green support frame or ribbon is subtly visible, its mossy tone forming a shadowed outline that keeps the letters crisp and upright. The whole arrangement sits against a brilliant white background in the photograph, enhancing the sense of clarity and calm that this sympathy piece is meant to convey. Thoughtfully designed for a mother's memorial, it promises restraint and dignity, the kind of floral tribute often chosen by families around Old Ford, Mile End, and Hackney Wick who want a respectful, handcrafted expression of love and farewell.
PURPLE ACCENTED MUM TRIBUTE
£155.00
This poignant "MUM" floral tribute appears centrally against a crisp white backdrop, as if prepared on a workbench in an Old Ford flower studio before being carried to a local service. The three capital letters are formed from a sturdy dark green frame, just visible along the base and sides, and overflowing with compact white spray chrysanthemums. Each diminutive bloom is tightly massed, their layered petals creating a pillowy, almost quilted texture that invites the fingertips, embodying purity and gentle remembrance. The overall silhouette is clean and precise, with every edge of the letters carefully defined, mirroring the thoughtful craftsmanship of an experienced funeral florist. Colour is introduced through three matching accent clusters, each one a small garden in miniature. On the upper left of the first "M," a bold fuchsia garden rose opens fully, its ruffled petals surrounded by lighter pink spray roses and neatly placed fern fronds that arc softly outward. At the base of the "U," in the centre, another gathering of fuchsia and blush-pink roses nestles among fresh greenery, acting as a visual anchor between the letters. The upper right of the final "M" carries the third cluster, echoing the first and creating a gentle diagonal flow across the tribute. The interplay of snowy white blooms, jewel-bright pinks, and feathery green foliage evokes tenderness and heartfelt memories of a much-loved mother. You can almost imagine this arrangement being carried through the streets near Victoria Park or along Roman Road, a final, fragrant message of love and respect from family and friends in Old Ford.
PINK GARDEN MUM TRIBUTE
£155.00
A refined sympathy tribute spells out the word "MUM" in large, structured capital letters, arranged horizontally and shown clearly against a bright white backdrop that highlights every flower. Each letter is completely filled with compact, snow-white spray chrysanthemums, the countless small petals overlapping to form a velvety, textured surface reminiscent of soft fabric. The blooms are so tightly arranged that no gaps appear, and along the sides of the letters you can see glimpses of a dark green floral ribbon or frame that neatly outlines the shape and supports the design. Three carefully balanced accents of colour bring the tribute to life: clusters of delicate roses in gentle peach and blush pink tones, some fully open and others still in bud, are placed at the top left of the first "M," the base of the central "U," and the top right of the final "M." These rose groups are enriched with mixed foliage, including fine ferns and deeper green leaves, which spill slightly over the white base to add depth and natural movement. The arrangement feels calm, dignified, and deeply affectionate, the kind of memorial piece a family in Old Ford might choose for a funeral at a local chapel or crematorium, or for a service held near the green spaces around Victoria Park. The contrast between the pure white chrysanthemums and the soft peach roses suggests innocence, remembrance, and gentle comfort, offering a quiet but powerful farewell to a cherished mother.
PEACH ACCENTS MUM TRIBUTE
£155.00
This handcrafted MUM tribute is arranged as three bold, three-dimensional letters, each one densely covered in pure white chrysanthemum blooms to create a plush, cloud-like surface that reads as both gentle and enduring. Punctuating that white softness are pockets of deep purple and magenta pom-style flowers whose richer tones create subtle patterns and visual depth across each letter. The focal points are rosy pink spray roses: two to three small roses tucked into the upper left of the first M, a larger cluster of around four to five roses arranged into the lower curve of the central U, and a matching two to three rose cluster at the upper right of the second M. Deep green foliage-ferns and mixed leaves-frames each rose group while tiny blue accent flowers provide cool, unexpected highlights. A discreet dark horizontal bar links the letters at their bases, giving the tribute a composed, stable silhouette when viewed on a chapel lectern or against a plain backdrop. Under soft studio light the textures become tactile and the scent reads as quiet and comforting-the rosy sweetness tempered by the cleaner, almost herbaceous note of chrysanthemums. As experienced makers in Old Ford, close to Roman Road Market and the towpaths of Regent's Canal, Florist Old Ford crafts these tributes with quiet attention to proportion and meaning. Families often choose this style for funeral or memorial services, appreciating how the colour palette-classic white with warm pink and jewel-toned accents-communicates love, dignity and remembrance while also fitting local chapels and crematorium spaces.
PURPLE & WHITE MUM TRIBUTE
£155.00
A beautifully detailed floral tribute forms the word "MUM" in large, freestanding letters, photographed against a crisp white background that lets the colours and textures truly stand out. Each letter is completely covered in petite spray chrysanthemums in rich fuchsia-purple and deep magenta tones, packed firmly together to create a lush, cushion-like surface. Their soft petals overlap gently, while the discreet green centers provide small pinpoints of brightness, echoing the fresh, living quality of flowers just arranged in a local Old Ford workshop. Along the outer edges of every letter, a delicate pale pink ruffled ribbon traces the contours, lending the piece a handcrafted, almost heirloom feel. The first "M" is accented at its upper left corner with an elegant cluster of open pink roses and smaller rosebuds, accompanied by airy fern fronds that arch softly, reminiscent of foliage you might see along the paths in nearby Mile End Park. At the base of the "U," a tender gathering of blush pink roses and creamy, freesia-like blooms nestles into the curve, with lush green leaves arranged to form a gentle cradle. On the second "M," a coordinated spray of vivid pink roses and greens sits at the upper right, completing the balanced composition. This thoughtful memorial tribute is the type of arrangement often chosen for funeral services, crematorium chapels, or graveside farewells in and around Old Ford. The harmonious mix of chrysanthemums, roses, and greenery quietly expresses devotion, gratitude, and the lasting bond between a mother and her family.
LOVING MUM TRIBUTE
£160.00
Presented at eye level against a pure white studio background, this three-piece memorial spells out BRO in substantial, three-dimensional capital letters - each letter formed from thousands of small, vivid royal blue chrysanthemum florets packed tightly to create a lush, textured surface. The arrangement's clean white base or foam frame peeks around the edges and through the negative spaces, outlining the letters with crisp definition and giving the design architectural support. Nestled near the lower curves and bases of the B, R and O are refined accent clusters of soft pale yellow or ivory spray roses, tiny white filler chrysanthemums or gypsophila, and mixed greenery that includes broader glossy leaves alongside lighter, fern-like fronds. The contrasts of colour and texture - the intense blue mass against the gentle cream blooms and fresh green foliage - provide visual depth and tenderness, while studio lighting renders the blues saturated and the creams luminous. This composition carries the quiet dignity of a funeral tribute: the blue suggests calm and remembrance; the creams and white signal solace and purity. You can imagine this piece placed beside a casket, on a memorial table, or at a graveside service; it's crafted to speak of brotherhood, loyalty and condolence. Available for delivery across Old Ford and neighbouring Bow and Victoria Park locations, the tribute combines florist skill with an understanding of what families need at moments of farewell.
PERSONALISED BRO TRIBUTE
£165.00
An exquisite, handcrafted name tribute reads KATE in bold, three-dimensional letters, each letter formed from an even, plush layer of small white chrysanthemums that give a cushion-like texture and a peaceful, pure visual field. Around the outer edges a soft, light-pink pleated ribbon is gently applied, scalloping the contours and lending a refined, compassionate accent that lifts the arrangement away from the stark background. Glossy red anthuriums - their heart-shaped spathes and pale spadices glinting under soft studio light - punctuate the white surface in vibrant clusters, offering warm focal points that balance the serene whites and pale pink. Dark, glossy foliage and feathered fern fronds are woven between blooms; slender green tendrils trail and loop across the gaps between letters so the composition reads as a unified whole. The design carries a restrained fragrance: the subtle, earthy scent of fresh greenery and the faint, clean musk of chrysanthemums. Imagined in the calm of an East London morning in Old Ford, near Roman Road Market and the towpaths of the Hertford Union Canal, this tribute exemplifies neighbourhood craft and sensitivity. Prepared for memorial services, wakes, or a quiet graveside farewell, the piece is presented on a bright white background with a soft drop shadow that gives the letters gentle dimensionality. At Florist Old Ford we often make arrangements like this to reflect both personal memory and local touches, available for careful delivery across Old Ford and nearby Bow when families need a thoughtful, bespoke floral tribute.
DARLING KATE TRIBUTE
£200.00
This handcrafted memorial display presents the name KATE in large, three-dimensional block lettering, each letter expertly built from countless small, immaculate white chrysanthemums to create a soft, voluminous texture reminiscent of fresh snow. The floral letters are edged in a gentle pale-pink satin ribbon, pleated and sewn along the contours to lend a subtle warmth and a tailored finish. On the face of each letter sits a single, richly hued red rose - their deep crimson petals offering a solemn and arresting contrast to the ivory blooms - arranged with deliberate placement: the K's rose rests low on the left vertical stroke, the A's bloom sits at the apex of its triangular top, the T's rose is set at the base of the left side of its horizontal bar, and the E bears its rose on the central horizontal arm. Sprays of fresh, verdant foliage - a combination of broad, glossy leaves and fine fern sprigs - cradle each rose, adding texture, form, and a sense of organic movement. The composition reads as both crafted and compassionate; the roses bring quiet admiration, the chrysanthemums a tone of purity and peace, while the greenery suggests renewal. Presented against a pure white backdrop, every tactile and colour detail is clear, making this tribute especially suited to memorial services in Old Ford and nearby communities such as Mile End and Bow. At Florist Old Ford we often design similar bespoke name tributes for funerals and commemorations along the Hertford Union Canal, paying careful attention to placement, scent, and the serene visual balance families appreciate during a farewell.
RED KATE CUSTOM TRIBUTE
£200.00
A bespoke funeral tribute displayed upright against a bright white background, spelling the name KATE in four individual letters formed from thousands of compact white chrysanthemums that create a plush, uniform surface reminiscent of fine white velvet. Each letter is gently outlined with a light pink satin ribbon whose whisper of colour softens the composition and lends a refined edge to the typography. Carefully positioned embellishments of florals provide emotional punctuation: deep fuchsia-pink roses anchor the clusters, paired with smaller pale pink spray roses and sprigs of deep purple or blue accents, likely statice or small lisianthus, whose cool hues offer contrast and depth. Varied foliage-delicate fern fronds and rounded eucalyptus leaves-fans around these clusters, giving the letters a natural halo and subtle movement. The floral groupings are thoughtfully placed for visual flow and remembrance-on the K's diagonal arm, near the base curve of the A, at the foot of the T, and twice along the E's middle and lower bars-so that each character becomes a miniature still life. There is a soft perfume of roses and green leaves when standing close, and the satin ribbons catch the studio light, lending a restrained shimmer. As a London-based creation, this design reflects local care and attention to detail familiar to families in Old Ford and neighbouring Mile End and Bow; Florist Old Ford can recreate this personalised tribute for cremation services, graveside gatherings or memorials, delivering a composed and heartfelt expression of sympathy with expert floristry and respect.
LOVING CUSTOM TRIBUTE
£200.00
A serene floral name tribute spelling out "KATE" is laid out clearly against a bright white background, allowing every petal and ribbon fold to stand out. Each letter of the name is shaped from tightly packed white chrysanthemums, their layered petals forming a cushiony, cloud-like surface that feels both soft and dignified, much like the quiet streets of Old Ford early in the morning. A narrow band of light pink satin ribbon traces the outer edges of each capital letter, its subtle sheen and gentle colour adding a feminine, compassionate touch that many families choose for farewell services in nearby churches and crematoriums. Within the snowy mass of chrysanthemums, deeper green foliage is tucked in carefully, with broad leaves, fine fronds, and delicate shoots giving structure and movement. On the left of the "K" and near the foot of the "T", lime-toned cymbidium orchids with their rich, red-brown patterned centres add a refined, modern accent, their long-lasting blooms often favoured in professional funeral work. Balancing these, the "A" and "E" are adorned with glossy, heart-shaped red anthuriums, their polished surfaces catching the light and echoing themes of enduring love and courage in grief. Slender green vines and tendrils curl and loop across the name, gently connecting the letters as if symbolising family ties that continue beyond loss. This bespoke arrangement feels designed for a funeral or memorial in and around Old Ford, perhaps travelling from a local florist to a service near Roman Road, creating a striking and heartfelt centrepiece that honours KATE with elegance and sincerity.
SPECIAL CUSTOM TRIBUTE
£205.00
Soft studio light makes the four sculpted letters spelling "KATE" feel almost luminous: each letter is built from a dense carpet of small, pristine white chrysanthemums, packed so closely they form a smooth, cloud-like mass. A slim, pale pink satin ribbon carefully follows the inner edges of every letter, giving a subtle, graceful outline that lifts the composition from the white background. Hot pink roses are the emotional centres of the design - on the 'K' two opened roses rest on the left arm among mixed greens; the 'A' is anchored by a single, full pink rose at its lower curve framed by delicate sprigs; the 'T' receives a single vivid rose at its base accompanied by ferny fronds; and the 'E' shows two pink roses clustered along its right side with variegated leaves and tiny pale-pink accents around them. Green foliage - from glossy ruscus to feathery ferns and small eucalyptus-like leaves - provides contrast and depth, while fine buds and lighter pink spray blooms add a lingering sense of spring. Subtle shadowing beneath each letter confirms their three-dimensional, freestanding nature, as if the piece were prepared for a service table at a nearby chapel or a remembrance display in a Victoria Park North room. As crafted in our Old Ford workshop, this piece balances formal structure with tender detail: a bespoke, personalised floral tribute that conveys remembrance, respect and the soft warmth of a community gathered in memory.
ELEGANT CUSTOM TRIBUTE
£200.00
When a name becomes a memory, we shape flowers into a loving message - here the letters BETTY are formed as a full, freestanding tribute that reads with clear, heartfelt intent. The body of each capital letter is a thick, tactile field of creamy white chrysanthemums, their compact heads packed closely to create a serene, pillow-like surface that soothes the eye. A second layer of colour comes from concentrated bands of intense magenta-purple chrysanthemums, placed to define inner loops and outer edges so the typography holds up even at a distance. Soft purple ribbon trims the sides of each letter, a discreet flourish that echoes the magenta tones and gives neat, finished contours. At carefully chosen points - the top curve of the B, the centre bar of the first T and the arm of the Y - petite clusters of blush pink roses are arranged with verdant fern fronds and tiny bright blue accent flowers, perhaps cornflower or delphinium, adding cool highlights and a whisper of fragrance. The overall effect is composed, reverent and intimate, suited to a funeral, wake or celebration of life; in the calm light the white chrysanthemums read as peace, while the pink roses feel like gentle embraces. As florists in Old Ford we often assemble such tributes for Chapels near Roman Road Market or services by the Lee Navigation, and we understand how scale, scent and colour carry meaning in a small neighbourhood service. This particular design is a bespoke, hand-finished memorial piece that balances tradition with a soft, modern palette and clear, readable lettering.
MIXED FLOWERS CUSTOM TRIBUTE
£240.00
An elegant, personalised memorial piece reads JENNA in large, three-dimensional block letters composed entirely of creamy white chrysanthemums or closely related small blooms, set against a pristine white surface to emphasise form and texture. The dense clusters of florets create a soft, pillowy face for each letter, while a narrow ribbon or border of rich purple lilac traces the inner contours, lending definition and a restrained pop of colour. I have placed three small, artfully arranged accent posies to introduce warmth and contrast: one on the upper left curve of the J, another at the bottom-centre of the first N, and a final cluster on the upper curve of the A. Each mini cluster combines blush-pink and lavender spray roses with a handful of pale cream or soft yellow roses, cushioned by elegant fern fronds that bring a cool green texture into the composition. Thin dark rods or connecting bars are visible behind the letters, giving structure and allowing the tribute to stand securely at a chapel, funeral parlour, or celebration of life. The overall impression is quiet, respectful and carefully crafted; the scent is a subtle, powdery chrysanthemum note beneath the faint sweetness of roses. Locally made and often requested by families in Old Ford, Bow and around Victoria Park, this bespoke floral name design from Florist Old Ford is intended to honour a loved one with personal detail and considered craftsmanship.
CUSTOM JENNA TRIBUTE
£240.00
A composed, deeply felt floral statement spells H E (heart) U across a luminous white field, each character shaped with careful, memorial intent. The H, E and U are built from compact clusters of pristine white chrysanthemums that create a velvety, cloud-like texture; their small, rounded heads sit tightly together so the forms read clearly from a distance. A slim blush-pink satin ribbon ruffles the edges of every piece, lending a soft, almost handwritten flourish to the geometric letters and the central heart. Strategic bursts of fuchsia roses punctuate the composition: the H is accented at the lower left with two rich pink roses cradled by ferny dark-green foliage and tiny reddish berries, while the E carries a central trio of fuchsia roses along its middle arm, anchoring the word visually. The U closes the sentiment with a mirrored accent of two roses tucked into its inner curve and subtle green leaves for depth.

The heart at the centre departs from the stark white of the letters and offers a warmer, tender counterpoint: layers of soft pink carnations and spray carnations, delicate blush lisianthus or small roses, and pale green eucalyptus leaves form a cushioned, fragrant heart. The overall effect is one of careful sympathy and affection - a tribute you might encounter at a service near Roman Road Market or a commemorative gathering by Three Mills Studios - executed with the steady hands of a local florist and an eye for balance, texture and quiet emotion.
WE LOVE YOU TRIBUTE
£250.00
Graceful, tender and crafted with the care you expect from a neighbourhood florist in Old Ford, this tribute reads like a quiet poem to a beloved grandmother. Three capital letters spell MAM, each letter worked from countless small white chrysanthemum sprays so the surface feels plush and cloud-soft, visually gentle and soothing in texture. At either end a soft, furled yellow rose sits as a focal punctuation, its petals close and lightly scented, surrounded by tiny white freesia or similar delicate white buds and bright-green beads of foliage that catch the light much as spring does along Roman Road market stalls. The subtle contrast between the pristine whites and sunny yellows is underlined by neat, bright yellow pleated ribbon edging that frames each letter, adding a tidy, uplifting finish that reads as dignity and warmth combined. A slim, dark support bar runs behind the upper sections to lend stability for chapel display or placement at a graveside near Victoria Park, and every cluster is wired and positioned to lie naturally against the letters without obscuring their form. As the florist who assembled this piece at Florist Old Ford I imagine the hush of a service, the faint perfume of chrysanthemum and rose, and the comfort friends and family find seeing a name spelled out in flowers. Available for careful delivery across Old Ford and neighbouring streets, this arrangement offers solace, memory and a sunlit note of affection in farewell.
TREASURED NAN TRIBUTE
£155.00
A tender floral tribute spells out "NANA" in sculpted, cloud-soft letters made entirely of pure white button chrysanthemums. Each capital character is densely packed with hundreds of tiny rounded florets, their tightly clustered petals building a plush, tactile surface that feels almost like silk to the touch. A neat, pleated band of vivid green foliage or ribbon traces the outer edge of each letter, providing a crisp, living frame that lifts the whiteness and sharpens each contour against the stark white background. The lighting is bright and even, chosen to reveal the freshness of the blooms and the subtle three-dimensionality of the arrangement: faint shadows fall beneath the letters, giving them presence and a respectful weight. Scent is suggested more than stated here - a clean, faint floral note that would feel appropriate in a quiet chapel or family home - and the overall effect is calm, reverent and deeply personal. This composition reads as a loving memorial for a grandmother: pure white for peace and remembrance, green for renewal and comfort. Locally, one can imagine this being placed at a small service near Old Ford's Victoria Park gates or left at a family visitation in a nearby community hall off Old Ford Road, bringing a simple, dignified message of love and farewell. Crafted with careful attention to texture and proportion, this arrangement offers consolation through familiar materials and thoughtful design, presenting "NANA" as both a name and a lasting emblem of affection.
WHITE NANA TRIBUTE
£200.00
A deeply felt memorial arrangement creates the word NANA in voluminous, three-dimensional floral letters, the kind of piece that reads at once as a name and as an embrace. The two N letters are formed from densely clustered magenta-to-plum chrysanthemums, their tiny yellow centers glinting like little suns across a plush, velvety plane; the alternating A letters are crafted from soft cream or ivory chrysanthemums, producing a cool, serene counterpoint. Each letter is rimmed in a vivid lime-green trim - possibly pleated ribbon or a line of fresh foliage - which adds a crisp, hopeful edge and helps the letters stand out against the stark white background. Light falls across the petals in a way that reveals the fine, almost sculptural grain of the blossoms, and there is a gentle, clean floral note in the air rather than anything heady, appropriate for a chapel or family home. The effect is both formal and tender: traditional funeral craftsmanship combined with personal naming - a tribute you might see laid at a service in Old Ford, near Roman Road Market or the quieter corners toward Mile End. Made to be read, touched emotionally, and placed with care, this NANA tribute expresses love, respect and remembrance through practiced floral technique and thoughtful colour balance.
PURPLE & WHITE NANA TRIBUTE
£200.00
As a florist serving Old Ford and the surrounding streets from Bow Road to the Hertford Union Canal, I designed these sculpted letters to read AUNT in a manner both personal and timeless. Each capital letter is densely assembled from hundreds of small white spray chrysanthemums; their compact heads create a soft, textured plane whose tiny petals overlap like the layers of a memory. Within some blooms, pale yellow centres peek through, adding a modest, natural glow that warms the otherwise pure white composition. A deep purple satin ribbon traces each letter's perimeter, its gentle ruffling and pleating catching the light and defining the silhouette with a restrained flourish. The ribbon's cool, violet tone offers a reverent contrast, lending the tribute a quiet dignity that speaks to respect and love. Subtle grey shadows beneath each letter reveal the three-dimensional armature beneath the flowers, suggesting weight and presence as they sit against a clean white field. There is a faint, green chrysanthemum scent-a fresh, dewy undertone-that complements the visual serenity and reinforces the tactile softness of the blooms. Crafted in our Old Ford workshop, this arrangement is intended as a bespoke memorial or funeral piece: sturdy enough to travel to local chapels and churches, yet intimate enough to represent a family's private farewell. Florist Old Ford prepares these personalised tributes with careful attention to balance, texture and emotional clarity for those seeking a measured, loving goodbye.
SPECIAL AUNT SENTIMENT TRIBUTE
£200.00
From a gentle, eye-level perspective comes a heartfelt tribute spelling the letters "DAD," arranged as a tapestry of whites, purples and greens that feels both consoling and dignified. Each letter is densely composed with velvety chrysanthemums and creamy ivory gerbera daisies whose broad petals open like small suns, balanced by pastel coffee roses that introduce a warm, nostalgic tone. Billowy white carnations and soft lisianthus add layers of texture, while clusters of violet statice and tiny deeper purple filler flowers bring a respectful depth of colour and tender contrast. Lively fern fronds trace the outer edges of each letter, their crisp, feathery outlines framing the petals and lending movement to the composition; small green button chrysanthemums punctuate the interior spaces with bright, compact pockets of freshness. The flowers sit atop a subtle dark grey structural base that occasionally shows between blooms, giving each letter solid definition without taking away from the floral softness. The photo suggests a subdued, natural light - the kind of light that spills through church windows on a late-spring morning in Old Ford - and the mix of textures makes the arrangement feel tactile, as if you could reach out and feel the smooth rose petals and the soft fuzz of carnation edges. This is the kind of personal tribute we craft at Florist Old Ford for families local to Roman Road and Mile End, a composed and loving expression meant to comfort at wakes, funerals, or memorial services while honouring a father with quiet, steadfast beauty.
FINEST TRIBUTE
£210.00
Presented head-on against a pristine white background, this floral composition spells out BEST in four generous letters, each letter built from tightly packed garden-fresh blooms and deep green foliage. Dominant whites and cheerful yellows-fluffy white chrysanthemum-style blooms alongside sunny yellow roses and gerbera daisies-form the visual core, their shapes and tones creating a luminous, comforting presence. Interspersed among them are rounded magenta-pink spray roses or carnations and small clusters of purple lisianthus, which introduce quiet contrast and a gentle, contemplative mood. Pale green and white filler flowers nestle into crevices, lending softness and depth to the surface, while dark fern fronds sweep around the edges, their textured greenery both framing and cushioning the letters. Here and there a dark-green metal or wired support peeks through - most noticeably across the E's middle bar and the T's crosspiece - a subtle reminder of skilled floristry construction that keeps the display sturdy. The lighting is bright and even, highlighting petals' velvety textures and the fresh sheen on leaves; you can almost sense the faint, classic scent of roses and chrysanthemums. Whether intended as a funeral tribute, a heartfelt memorial honoring someone "the best," or an uplifting display for a celebration, the arrangement strikes a balance of dignity and warmth. Locally made and thoughtfully proportioned, this style of letter tribute would be appropriate for services in Old Ford, at nearby Victoria Park commemorations, or at private gatherings among friends and family.
BEST TRIBUTE
£210.00
This custom sympathy composition reads plainly and powerfully: the letters PAPA, each sculpted from tightly packed white chrysanthemums with occasional creamy-white carnations, assembled into solid, slightly domed letter-forms that hold their shape with soft, textured volume. Around every character a narrow, pale-green ribbon or pleated foliage edging frames the blooms, the green ribbon forming a subtle, rhythmic border that brightens the white without intruding on the solemn tone. The background is a spotless white, offering high contrast so each petal's gentle ruffle and the tiny shadows between flowers are clearly visible; the lighting feels like soft daylight spilling in from a conservatory window on Roman Road, cool and consoling rather than dramatic. The piece reads as a deeply personal memorial, intended for funeral services, a wake, or placement at a graveside to honour a beloved father figure, grandfather, or paternal mentor. The flowers are grouped densely to convey unity and reverence, while the pale green edge lends a whisper of life and continuity-an understated symbol of remembrance. The faint, comforting scent of chrysanthemums lingers in the memory of the arrangement, inviting quiet conversation and reflection. Crafted with practiced care, this floral lettering demonstrates the precision and compassion a local florist brings when designing tributes for Old Ford families, balancing clean lines with heartfelt softness so the name itself stands as a lasting, tender expression of love and respect.
WHITE PAPA TRIBUTE
£200.00
The image shows a carefully crafted memorial flower arrangement spelling "GRANDPA" in bold, freestanding letters, designed with the kind of care you might expect from an experienced Old Ford florist preparing tribute flowers for a service near Roman Road or the local church. Each letter rises from a slim, dark horizontal frame, but the mechanics are almost completely hidden beneath a dense covering of white spray chrysanthemums, packed so closely that they resemble a soft quilt of petals. Their snowy colour feels calm and pure, with just a hint of cream at the centres to keep the white from looking stark. Encircling every letter is a narrow border of light lavender or lilac blooms, forming a delicate outline that helps each character stand clearly in a line: G, R, A, N, D, P and A. This misty purple trim introduces a serene, almost spiritual tone, like twilight over the Regent's Canal. The tribute is made more personal by clusters of peach roses and foliage placed at thoughtful intervals. On the rounded curve of the G and the strong vertical of the D, small groupings of several peach roses are tucked into the white flowers, accompanied by fresh green leaves and slim, white lily-like buds that hint at fragrance and new beginnings. The first and final A each bear a single peach rose, adding quiet, balanced touches of colour. The entire tribute sits in front of a bright white background, ensuring that even the smallest petal and leaf is clearly visible. The design radiates love, remembrance, and gratitude for a cherished grandfather, suitable for a funeral, memorial, or graveside service in and around Old Ford.
ADMIRED GRANDPA TRIBUTE
£330.00
A carefully composed funeral tribute spells out the initials BA in large, freestanding letters, each letter formed from hundreds of compact, pristine white chrysanthemum blooms that give a soft, cloud-like texture and an immediate sense of serenity. The white chrysanthemums are densely packed and trimmed to a smooth plane so the letters read clearly and respectfully; their cool, slightly spicy scent is implied by the close clustering of buds and petals. Around the edges a satin ribbon in a rich royal blue is gently ruffled and applied with precision, providing definition and a stately contrast to the white field. A lush accent cluster sits on the upper left curve of the B: deep red roses in varied stages of opening, punctuated by vivid, cobalt-blue delphinium-style spikes and cushioned by deep and pale green foliage. The lower right of the A is similarly adorned, creating balance and visual dialogue between the two letters. Both initials are mounted on a slender dark-green rectangular base that keeps the composition upright for chapel display or a memorial service. The clean white background in the image focuses attention on the floral craftsmanship, while the colour pairing of white, royal blue and deep red can convey purity, respect and heartfelt love. As a local florist serving Old Ford and the surrounding Roman Road and Bow communities, Florist Old Ford often creates letter tributes like this to provide a dignified, personalised expression of remembrance.
BA PERSONALISED TRIBUTE
£100.00
The image shows a lovingly designed funeral flower tribute spelling "GRANDMA" in large, upright block letters, laid out in a straight row as though prepared to rest beside a coffin or at the front of a memorial service in Old Ford. Every letter is completely covered in tightly packed white cushion chrysanthemums, their neat, button-like blooms forming a plush, even surface that looks soft and comforting. Between the florets, hints of pale lavender ribbon or backing frame each letter with a gentle, misty border, adding a discreet touch of colour that feels calm rather than showy. Against this sea of white, rich red accents glow like cherished memories. In the sweeping curve of the 'G', a generous cluster of deep red roses is arranged with a striking red-and-white variegated calla lily, its fluted shape giving a graceful, almost sculptural note. The first 'A' is gently anchored by a single red anthurium at its base, the heart-shaped bloom symbolising devotion. At the centre, the 'M' carries another cluster of red roses crowned with an anthurium, while the final 'A' is echoed with one more anthurium bloom so the tribute feels visually complete. Slender dark green supports hold the letters upright but retreat into the background, leaving the flowers to speak. The overall look is respectful, traditional, and deeply personal, the kind of bespoke funeral arrangement families in and around Old Ford choose when they want a tribute that clearly spells out their relationship with a beloved grandmother and surrounds her memory with pure white softness and touches of red love.
CHERISHED GRANDMA TRIBUTE
£330.00